“Talk Show Tips” System Teaches Podcasters, Info Marketers, Radio & TV Hosts 72 Interview Techniques
Nov 18, 2009
Personal Life Media PR contact:
Cindy Cooper
Cooper Public Relations
Email: Cindy
(408) 806-4683 mobile
Personal Life Media corporate contact:
Susan Bratton, CEO
Personal Life Media, Inc.
Email: Susan
(650) 948-0500
How to Exponentially Grow Your Audience by Booking Killer Guests, Conducting Flawless Interviews and Empowering Your Raving Fans to Promote Your Show
Los Altos, CA (PRWEB) -- November 18, 2009 -- “Talk Show Tips: 72 Secret ‘Master Host’ Techniques” is a new system developed by a talk show host for information product marketers, and radio, television and Internet personalities to produce higher-quality content and use social influence marketing to drive larger audiences for their work. The online product includes downloadable eBooks, worksheets, form letters, checklists and audio lessons covering show format design, guest invitation advice, interview question generators, professional in-interview techniques and a significant range of promotional and fan-based growth strategies that leverage social media.
The explosion of talk shows and interview-style entertainment took hold with the proliferation of cable and television channels while the “shock jocks” and political shows continue to fuel the talk-show format growth in radio. Blogging and podcasting channels have increased exponentially through both professional and consumer-generated online content. Flip video cameras and Skype-recorded interviews continue to snowball in usage with more than 140,000 shows listed in iTunes alone. Anyone can be an Internet celebrity. And for the legions of show hosts who conduct interviews in any or all of these channels, social media has burgeoned as the perfect medium to connect with and grow one’s audience for little or no cost.
Understanding how to conduct a professional interview and taking advantage of the opportunities social networks and social applications provide to anyone who has an interview-style talk show are important skills for a growing contingent of content producers. “Talk Show Tips: 72 Secret ‘Master Host’ Techniques” is a training system that teaches both experienced and new hosts how to easily generate unique interview questions, book VIP guests, conduct a flawless interview and then use social media to promote the work using free techniques.
“Talk Show Tips” helps show hosts reap bigger financial rewards than the average interviewer by generating a large and impassioned audience. Sponsors want their brands integrated into engaged audience experiences. “Talk Show Tips” focuses on creating an environment and tools to move a show from simply having “listeners” or “viewers,” to being supported by a large group of raving fans, conducive to advertisers or subscription fees. Cost of the system is $197. For more information, go to http://talkshowtips.com. Parties interested in the affiliate marketing program can sign up at RevShareNow.com. http://revsharenow.com
"Talk Show Tips" offers techniques for preparation, production and promotion including:
- Solidifying Your Show Format, Personas, Intros/Outros/Breaks
- Booking Big Name Guest and Prep Them for a Show
- Developing Insightful Questions No One Else Asks
- Managing In-Show Bridges, Segues, Reframes, Power Pauses, Opens, Affirmations and Graceful Interruptions
- Leveraging Show Notes, Transcriptions, Editing, Contests, Google Mojo, Cross Promos, RSS and Free Widgets
- Taking advantage of Blogs, Facebook, LinkedIn, Twitter, TweetLater Pro and Trackur to Promote a Show
- Getting Featured in iTunes, SEO and Generating Five-Star Reviews
"I’ve captured all of my most effective techniques from five years of interviewing hundreds of guests on my online talk show and combined it with all my social media promotional tips," says Susan Bratton. Host of the "#1 Social Media Podcast," DishyMix: Success Secrets from Famous Media and Internet Executives. http://personallifemedia.com/podcasts/232-dishymix
This system includes an eBook with real-time in-interview techniques, a Mad-Libs™ style worksheet, Susan’s organizational system called, “The Grid,” form letters and voice mail scripts for booking a big name guest, two audio lessons from respected interviewers including, “The Art of the Dialogue,” and myriad free ways to promote one’s interviews using the power of social media.
Editors: You are free to Share — to copy, distribute and transmit the following “14 Easy Question-Generator Ideas,” under the Creative Commons license. Attribution: If you use all or part of the following section, you must attribute the work to “Talk Show Tips” and provide a link to it at http://talkshowtips.com.
Here is a small sample of the kind of ideas offered in "Talk Show Tips." One of the most difficult parts of the interview is coming up with unique, insightful questions and discussion points. The fourteen ideas below for generating great questions use the hosts’ knowledge and research as well as other experts and the show’s audience to increase the range of questions and provide support for the host. Notice how effective some of these ideas are for getting other people to provide compelling questions. Even better, many of these ideas double as promotional tactics.
14 Easy Question-Generator Interview Ideas for Talk Show Hosts
- 15-Minute Power Collection – Do the basics efficiently. Collect and Review these 6 Most Important Data Points about Your Guest: Bio and Headshot, LinkedIn Profile, Facebook Profile, Search Google and YouTube, Read the Guests Book and Blog
- Develop Your Own Set of Super-Secret Questions. Susan Bratton’s are:
- What turns you on creatively, spiritually or emotionally?
- What travel experience changed your life?
- What’s on your “Bucket List?” Top 5 things you’d still like to do?
- What activity could you do all day long without getting bored?
- For what do you want to be remembered professionally?
- Ask for One Question from Mutual Friends of Your Guest and Yours Through a Social Network like Facebook
- Use an Online Reputation Tracking Service like Trackur or Google Alerts to Review Who is Saying What About Your Guest In Advance of Your Interview
- Post a Question on LinkedIn Answers About Your Guest or the Show Theme
- Ask LinkedIn Subject Matter Experts to Send You a Question for the Interview
- Blog Your Upcoming Guest and Ask Your Readers to Comment with Questions
- Radiate Your “Request for Questions” Blog Post on Facebook and Twitter to Get More Replies
- Use Search.Twitter.com to See Who’s Talking About Your Guest in that Channel
- Query Your Twitter Followers for Ideas for Questions
- Schedule Recurring Twitter Posts via SocialOomph to Keep Fresh Requests Out in Advance of Your Interview
- Ask Your Show Audience for Questions for An Upcoming Interview
- Use K7.net Unified Messaging to Allow Your Fans to Call You and Leave a Voice Mail with Questions for Upcoming Guests
- Use Your Natural Curiosity, Combined with Any or All of the Above to Brainstorm and Organize Your Line of Questions
About Susan Bratton
Susan Bratton is the co-founder and CEO of Personal Life Media, Inc., a technology platform provider and production company servicing experts in personal growth content to create information products and podcasts.
She has been the host of her own talk show, DishyMix: Success Secrets from Famous Media and Internet Executives since 2005. TopRank named DishyMix the #1 Social Media Podcast and the show has been downloaded more than a quarter million times. DishyMix is a 5-Star show featured in iTunes alongside NPR’s Fresh Air in their “In-Depth Interviews” section.
Susan is also the author of, “Talk Show Tips: 72 Secret ‘Master Host’ Techniques,” an entire system for preparing, producing and promoting interview-style shows.
Susan is Chair Emeritus of the ad:tech conferences and sits on the Board of the Silicon Valley American Marketing Association. She's been on the founding board of two industry associations - the Internet Advertising Bureau "IAB" and the Association for Downloadable Media "ADM."
One of the top 100 women in her industry, AdAge magazine recognized Susan as a "Digital Media Master" and one of the "10 Internet Pioneers." Madison Avenue Journal awarded Susan the coveted "Meteor" All-Star Award and the Business Journal has named her 2009 Women of Influence in Silicon Valley. She lives in Los Altos Hills, CA with her husband and daughter.
About Personal Life Media
Personal Life Media (PersonalLifeMedia.com) is a multimedia lifestyle brand providing entertaining and authentic personal content to socially conscious adults, and is the first podcast and blog advertising network for advertisers to reach the "cultural creatives" market segment. Expert hosts deliver motivational programs, talk shows, reality-audio, interviews, advanced techniques and guided exercises in blogs, web audio, video and podcasting formats.
The network offers 40 free weekly podcasts about happiness, relationships, family, sensuality, life purpose, wealth creation and wellness. Additional areas of interest include the men's movement, women's issues, hobbies, book reviews, life coaching, ecology, creativity, weight-loss, beauty innovation and cosmetic surgery, retirement, conscious business, ethical sales, spirituality, and personal and global transformation. Free multi-show podcast player widget for fans and podcasters.
Access the shows for free from a browser or subscribe via RSS or iTunes and listen on an iPod or MP3 player. Personal Life Media is headquartered in Silicon Valley, California.
Tune In to Your Personal Life™
Personal Life Media is a trademark of Personal Life Media Inc. Tune In to Your Personal Life is a service mark of Personal Life Media, Inc. All other trademarks and trade names are the properties of their respective holders and are hereby acknowledged.
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Media Contact:
Cindy Cooper
Cooper PR, For Personal Life Media
Cindy at personal life media dot com
(408) 806-4683 mobile
Corporate Contact:
Susan Bratton, CEO
Susan at personal life media dot com
(650) 948-0500
Contact Information:
Susan Bratton
Personal Life Media, Inc.
Susan at personal life media dot com
(650) 948-0500
http://personallifemedia.com
Release Summary:
Susan Bratton Talk Show Tips
Keyword Tags:
Susan Bratton, Talk Show Tips, Podcasters
